Going Live
Everything you get the moment you go on air.
One tap from your shop. No studio, no scheduled slot, no application to be allowed to broadcast. You are selling from a phone in a room, and the app is built for exactly that.
Put what you are holding up onto the screen while you talk about it. The thing being discussed and the thing that can be bought are the same object, at the same moment — nobody has to go hunting for which item you meant.
When you go live your avatar breathes red wherever it appears. It is not a notification people can swipe away and it is not a banner in a feed. It is a sign on a door, and everybody already knows what it means: you are in there right now.
Tap it and you are inside. No lobby, no preview, no interstitial.
Hearts, comments and a live count of who is in the room. It is a room, not an audience — they can hear each other, and you can hear them.
The person asking the awkward question in the comments is doing the selling for you, because forty other people wanted to ask it.
Checkout happens inside the stream. The live keeps playing while they pay. They do not get bounced to a browser, they do not lose their place, and you do not lose the room's attention while one person checks out.
A phone, a name and one thing to sell. Free to open, free to go live.
